# Starter (starter.com) product data API

> Search Starter products with StoreRouter’s API. Get prices, images, and details as JSON. See coverage and curl, Python, and TypeScript examples.

- Catalog key: `starter` (pass in `"catalogs"` to narrow a search to this store)
- Products: 3,271
- Snapshot: 2026-10-14T17:06:59Z (counts are approximate and refreshed about daily)
- Search endpoint: `POST https://api.storerouter.ai/v1/products/search`
- Human page: https://storerouter.ai/catalog-coverage/stores/starter
- Get an API key: https://platform.storerouter.ai/auth/organization

## Questions

### What does Starter sell?

Almost entirely Apparel & Accessories: 100% of its 3,271 products. Clothing is the largest department with 3,249 products, followed by Accessories (22). The most common Starter categories are Tops (2,227), Jackets & Coats (1,011) and Hats & Headwear (22).

### How are Starter products categorized?

Into a shared taxonomy 5 levels deep. The first level separates Apparel & Accessories; the second separates departments such as Clothing; 5 levels down, categories are as specific as Varsity Jackets (642 products). Every level is a search facet.

### What can I filter Starter products by?

48 searchable fields. Well-covered attributes include fabric (99% of products), graphic type (99%) and front closure (97%). For fabric, the most common values are Cotton, Polyester and Satin; for graphic type, the most common values are Logo Print, Text / Slogan Print and Logo Patch.

### Is this API provided by Starter or StoreRouter?

StoreRouter. One API key gives your app or agent access to Starter product data and thousands more stores.

### Can I get Starter product prices and stock status?

Yes. Bring pricing and availability into your shopping experience with structured data for selling prices, original prices, currency, and stock status.

### Can I get sizes and variants for Starter products?

Yes. Help shoppers find their perfect match with size, color, SKU, and stock details from product lookup.

### How fresh is the data?

StoreRouter continually recrawls product pages to update product details. This page tracks 3,271 Starter products, with coverage counts refreshed about daily.

### Where does the data come from?

Straight from starter.com. StoreRouter turns product pages into rich, searchable data—organized into consistent categories and attributes so your app can connect shoppers with the right products.

## Example product

### WOMENS NEW YORK JETS RALLY SEQUIN TOP

60% Cotton 40% Polyester. Pullover. Care: Machine wash, tumble dry low. Imported. Style # 9SK00X71.

Indexed response retrieved 2026-10-15T06:15:43.408Z. Price and availability may change.
Availability: In stock
Sizes: XS, S, M, L, XL, XXL

### Product details

Product content returned by the lookup API, ready for a product page.

```json
{
  "source": "indexed",
  "catalogKey": "starter",
  "product": {
    "title": "WOMENS NEW YORK JETS RALLY SEQUIN TOP",
    "brand": {
      "name": "Starter"
    },
    "productUrl": "https://www.starter.com/products/9sk00x71c827-jet",
    "currentPrice": 80,
    "currency": "USD",
    "inStock": true,
    "description": "60% Cotton 40% Polyester. Pullover. Care: Machine wash, tumble dry low. Imported. Style # 9SK00X71.",
    "primaryImage": {
      "url": "https://cdn.shopify.com/s/files/1/0590/8404/6398/files/9SK00X71_JET_front.jpg?v=1761084837",
      "cdnUrl": "https://cdn.octogen.ai/e0c9055a62d41556b5f753c435992e7f/b75b16e3fc669364b892babfb65c1f9f.jpeg?request_id=268be424-8c0d-4722-ad63-d603634a0c96",
      "width": 2000,
      "height": 3000,
      "sizeBytes": 333218,
      "mimeType": "image/jpeg"
    },
    "details": {
      "materials": [
        "60% Cotton",
        "40% Polyester"
      ],
      "fit": [],
      "dimensions": null,
      "patterns": []
    }
  }
}
```

### Enrichment

StoreRouter classification and attributes. Use attribute_handles as search facet values.

```json
{
  "source": "indexed",
  "catalogKey": "starter",
  "product": {
    "enrichment": {
      "type": "top",
      "category_path": [
        "Apparel & Accessories",
        "Clothing",
        "Tops",
        "Sweatshirts & Hoodies",
        "Sweatshirts"
      ],
      "styles": [
        "sporty",
        "casual",
        "fanwear"
      ],
      "attributes": {
        "Fabric": [
          "Cotton",
          "Polyester"
        ],
        "Pattern": [
          "Logo",
          "Text"
        ],
        "Neckline": [
          "Crew",
          "Round"
        ],
        "Collar Style": [
          "Crew"
        ],
        "Graphic Type": [
          "Logo Print"
        ],
        "Front Closure": [
          "None"
        ],
        "Embellishments": [
          "Sequins"
        ],
        "Sleeve length type": [
          "Long"
        ],
        "Front Closure Length": [
          "None"
        ]
      },
      "attribute_handles": {
        "fabric": [
          "fabric__cotton",
          "fabric__polyester"
        ],
        "pattern": [
          "pattern__logo",
          "pattern__text"
        ],
        "neckline": [
          "neckline__crew",
          "neckline__round"
        ],
        "collar_style": [
          "collar_style__crew"
        ],
        "graphic_type": [
          "graphic_type__logo_branded"
        ],
        "embellishments": [
          "embellishments__sequins"
        ],
        "front_closure_type": [
          "front_closure_type__none"
        ],
        "sleeve_length_type": [
          "sleeve_length_type__long"
        ],
        "front_closure_length": [
          "front_closure_length__none"
        ]
      }
    }
  }
}
```

## Query this store

```bash
curl -sS https://api.storerouter.ai/v1/products/search \
  -H "Authorization: Bearer $OCTOGEN_PLATFORM_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "catalogs": ["starter"],
    "q": "tops",
    "limit": 5
  }'
```

Selected matching products on October 15, 2026 (not the complete search response):

- [WOMENS NEW YORK JETS RALLY SEQUIN TOP](https://www.starter.com/products/9sk00x71c827-jet) — $80.00
- [WOMENS CHICAGO CUBS RAGLAN SLEEVE TOP](https://www.starter.com/products/9ss50x94c827-cgc) — $70.00
- [WOMENS BOSTON RED SOX PLAY THE BALL CROP TANK](https://www.starter.com/products/9sk5ru88c827-brx) — $35.00
- [WOMENS ATLANTA BRAVES PLAY THE BALL CROP TANK](https://www.starter.com/products/9sk70u88c827-atb) — $35.00
- [WOMENS NEW YORK YANKEES RAGLAN SLEEVE TOP](https://www.starter.com/products/9ss50x94c827-nyy) — $70.00

## Categories

| Category | Products |
| --- | --- |
| Tops | 2,227 |
| Jackets & Coats | 1,011 |
| Hats & Headwear | 22 |
| Shorts | 6 |
| Dresses | 4 |
| Pants | 1 |

## Searchable fields

Use `name` and a `value` as a facet: `{"name": "<name>", "values": ["<value>"]}`.

| name | Field | Source | Coverage | Distinct values | Top values (`value` = label, products) |
| --- | --- | --- | --- | --- | --- |
| `is_activewear` | Activewear | Merchant data | 100% | 2 | `true` = True, 2,007; `false` = False, 1,264 |
| `color` | Product color | Merchant data | 92% | 24 | `multi` = Multi, 863; `black` = Black, 551; `white` = White, 513; `gray` = Gray, 386; `navy` = Navy, 252 |
| `color_family` | Color family | Merchant data | 92% | 11 | `Multicolor` = Multicolor, 863; `Black` = Black, 551; `White` = White, 529; `Gray` = Gray, 460; `Blue` = Blue, 376 |
| `age_groups` | Age Group | StoreRouter enrichment | 100% | 2 | `adult` = Adult, 3,258; `kids` = Kids, 13 |
| `category_path.depth_0` | Category at depth 0 | StoreRouter enrichment | 100% | 1 | `apparel & accessories` = Apparel & Accessories, 3,271 |
| `category_path.depth_1` | Category at depth 1 | StoreRouter enrichment | 100% | 2 | `clothing` = Clothing, 3,249; `accessories` = Accessories, 22 |
| `category_path.depth_2` | Category at depth 2 | StoreRouter enrichment | 100% | 6 | `tops` = Tops, 2,227; `jackets & coats` = Jackets & Coats, 1,011; `hats & headwear` = Hats & Headwear, 22; `shorts` = Shorts, 6; `dresses` = Dresses, 4 |
| `gender` | Gender | StoreRouter enrichment | 100% | 3 | `male` = Male, 2,519; `female` = Female, 645; `unisex` = Unisex, 106 |
| `pattern` | Pattern | StoreRouter enrichment | 100% | 18 | `pattern__logo` = Logo, 3,260; `pattern__text` = Text, 2,643; `pattern__solid` = Solid, 835; `pattern__color_block` = Color Block, 630; `pattern__striped` = Striped, 535 |
| `category_path.depth_3` | Category at depth 3 | StoreRouter enrichment | 100% | 13 | `sweatshirts & hoodies` = Sweatshirts & Hoodies, 1,101; `t-shirts` = T-Shirts, 1,083; `jackets` = Jackets, 789; `windbreakers` = Windbreakers, 202; `tank tops & sleeveless` = Tank Tops & Sleeveless, 21 |
| `fabric` | Fabric | StoreRouter enrichment | 100% | 20 | `fabric__cotton` = Cotton, 2,228; `fabric__polyester` = Polyester, 2,047; `fabric__satin` = Satin, 559; `fabric__twill` = Twill, 454; `fabric__nylon` = Nylon / Polyamide, 236 |
| `graphic_type` | Graphic Type | StoreRouter enrichment | 99% | 7 | `graphic_type__logo_branded` = Logo Print, 2,339; `graphic_type__slogan_text` = Text / Slogan Print, 1,666; `graphic_type__logo_patch` = Logo Patch, 853; `graphic_type__logo_embroidery` = Logo Embroidery, 321; `graphic_type__character_pop_culture` = Character / Pop Culture, 33 |
| `front_closure_type` | Front Closure | StoreRouter enrichment | 98% | 5 | `front_closure_type__none` = None, 2,195; `front_closure_type__snaps` = Snaps, 627; `front_closure_type__zipper` = Zipper, 359; `front_closure_type__buttons` = Buttons, 34; `front_closure_type__mixed` = Mixed, 13 |
| `sleeve_length_type` | Sleeve length type | StoreRouter enrichment | 96% | 4 | `sleeve_length_type__long` = Long, 2,434; `sleeve_length_type__short` = Short, 665; `sleeve_length_type__sleeveless` = Sleeveless, 25; `sleeve_length_type__3/4` = 3/4, 2 |
| `front_closure_length` | Front Closure Length | StoreRouter enrichment | 79% | 4 | `front_closure_length__none` = None, 1,710; `front_closure_length__full` = Full, 715; `front_closure_length__quarter` = Quarter, 141; `front_closure_length__half` = Half, 32 |
| `collar_style` | Collar Style | StoreRouter enrichment | 73% | 6 | `collar_style__crew` = Crew, 1,544; `collar_style__stand_funnel` = Stand / Funnel, 812; `collar_style__collarless` = Collarless, 20; `collar_style__polo` = Polo, 10; `collar_style__point` = Point, 9 |
| `neckline` | Neckline | StoreRouter enrichment | 68% | 7 | `neckline__crew` = Crew, 1,541; `neckline__hooded` = Hooded, 537; `neckline__round` = Round, 126; `neckline__v_neck` = V Neck, 125; `neckline__scoop` = Scoop, 21 |
| `category_path.depth_4` | Category at depth 4 | StoreRouter enrichment | 60% | 15 | `varsity jackets` = Varsity Jackets, 642; `sweatshirts` = Sweatshirts, 564; `hoodies` = Hoodies, 537; `track jackets` = Track Jackets, 90; `tank & cami tops` = Tank & Cami Tops, 21 |
| `opacity_level` | Opacity | StoreRouter enrichment | 30% | 1 | `opacity_level__opaque` = Opaque, 964 |
| `sustainability_features` | Sustainability Features | StoreRouter enrichment | 24% | 2 | `sustainability_features__recycled_materials` = Recycled Materials, 777; `sustainability_features__vegan` = Vegan, 1 |
| `care_instructions` | Care instructions | StoreRouter enrichment | 22% | 5 | `care_instructions__tumble_dry` = Tumble Dry, 707; `care_instructions__hand_wash` = Hand Wash, 685; `care_instructions__dryer_safe` = Dryer Safe, 223; `care_instructions__machine_washable` = Machine Washable, 42; `care_instructions__ironing_instructions` = Ironing Instructions, 6 |
| `outerwear_length_type` | Outerwear Length | StoreRouter enrichment | 22% | 2 | `outerwear_length_type__hip` = Hip Length, 676; `outerwear_length_type__cropped` = Cropped, 32 |
| `placket_type` | Front Opening | StoreRouter enrichment | 18% | 3 | `placket_type__snap` = Snap Closure, 570; `placket_type__exposed` = Visible Buttons, 11; `placket_type__fly_front` = Covered Zip, 8 |
| `surface_finish` | Surface Finish | StoreRouter enrichment | 17% | 3 | `surface_finish__glossy` = Glossy, 517; `surface_finish__matte` = Matte, 35; `surface_finish__metallic` = Metallic, 2 |
| `fit_top` | Fit (Tops) | StoreRouter enrichment | 11% | 4 | `fit_top__regular` = Regular, 204; `fit_top__relaxed` = Relaxed, 85; `fit_top__oversized` = Oversized, 47; `fit_top__fitted` = Fitted, 18 |
| `outerwear_unique_features` | Outerwear Features | StoreRouter enrichment | 5% | 2 | `outerwear_unique_features__hooded` = Hooded, 152; `outerwear_unique_features__insulated` = Insulated, 25 |
| `activity_type` | Activity Type | StoreRouter enrichment | 4% | 2 | `activity_type__basketball` = Basketball, 136; `activity_type__tennis` = Tennis, 1 |
| `top_length_type` | Top length type | StoreRouter enrichment | 4% | 2 | `top_length_type__hip_length` = Hip Length, 62; `top_length_type__cropped` = Cropped, 55 |
| `sleeve_style` | Sleeve Style | StoreRouter enrichment | 4% | 4 | `sleeve_style__drop_shoulder` = Drop Shoulder, 74; `sleeve_style__dolman` = Dolman / Batwing, 56; `sleeve_style__raglan` = Raglan, 31; `sleeve_style__set_in` = Set-In, 1 |
| `knit_style` | Knit Style | StoreRouter enrichment | 3% | 4 | `knit_style__jersey` = Jersey, 48; `knit_style__french_terry` = French Terry, 30; `knit_style__rib_knit` = Rib Knit, 19; `knit_style__pique` = Piqué, 5 |
| `lining_material_outerwear` | Lining Material | StoreRouter enrichment | 3% | 5 | `lining_material_outerwear__polyester` = Polyester, 43; `lining_material_outerwear__mesh` = Mesh, 36; `lining_material_outerwear__quilted` = Quilted, 32; `lining_material_outerwear__padded` = Padded, 23; `lining_material_outerwear__fully_lined` = Fully Lined, 1 |
| `embellishments` | Embellishments | StoreRouter enrichment | 2% | 4 | `embellishments__applique` = Appliqué, 59; `embellishments__embroidery` = Embroidery, 53; `embellishments__contrast_piping` = Contrast Trim / Piping, 30; `embellishments__sequins` = Sequins, 1 |
| `season` | Season | StoreRouter enrichment | 2% | 2 | `season__cold_weather` = Cold Weather, 43; `season__cool_weather` = Cool Weather, 19 |
| `general_clothing_features` | General Clothing Features | StoreRouter enrichment | 1% | 2 | `general_clothing_features__stretchable` = Stretchable, 41; `general_clothing_features__reversible` = Reversible, 1 |
| `insulation_level` | Insulation Level | StoreRouter enrichment | <1% | 1 | `insulation_level__lightweight` = Lightweight, 25 |
| `material` | Material | StoreRouter enrichment | <1% | 3 | `material__polyester` = Polyester, 20; `material__acrylic` = Acrylic, 11; `material__cotton` = Cotton, 1 |
| `occasion_general` | Occasion | StoreRouter enrichment | <1% | 1 | `occasion_general__casual` = Casual, 22 |
| `size_group` | Size Type | StoreRouter enrichment | <1% | 1 | `size_group__regular` = Regular, 22 |
| `fabric_weight` | Fabric Weight | StoreRouter enrichment | <1% | 2 | `fabric_weight__lightweight` = Lightweight, 8; `fabric_weight__midweight` = Midweight, 5 |
| `headwear_features` | Headwear features | StoreRouter enrichment | <1% | 2 | `headwear_features__adjustable_fit` = Adjustable Fit, 7; `headwear_features__pompom` = Pompom, 5 |
| `bottoms_closure` | Bottoms Closure | StoreRouter enrichment | <1% | 2 | `bottoms_closure__drawstring` = Drawstring, 7; `bottoms_closure__pull_on` = Pull-On, 1 |
| `shorts_fit` | Shorts Fit | StoreRouter enrichment | <1% | 1 | `shorts_fit__athletic` = Athletic, 6 |
| `activewear_unique_features` | Activewear Features | StoreRouter enrichment | <1% | 2 | `activewear_unique_features__mesh_panels` = Mesh Panels, 2; `activewear_unique_features__adjustable_waistband` = Adjustable Waistband, 1 |
| `dress_style` | Dress style | StoreRouter enrichment | <1% | 2 | `dress_style__tank` = Tank, 4; `dress_style__bodycon` = Bodycon, 3 |
| `occasion_style_dresses` | Dress occasion | StoreRouter enrichment | <1% | 1 | `occasion_style_dresses__casual` = Casual, 4 |
| `skirt_dress_length_type` | Skirt/Dress length type | StoreRouter enrichment | <1% | 1 | `skirt_dress_length_type__midi` = Midi, 4 |
| `pants_leg_shape` | Leg Shape | StoreRouter enrichment | 0% | 2 | `pants_leg_shape__cuffed` = Cuffed, 1; `pants_leg_shape__jogger` = Jogger, 1 |
| `brand_name` | Canonical brand name | Brand | 100% | 1 | `Starter` = Starter, 3,271 |