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Catalog coverage
Founded in 1949 in Herzogenaurach, Germany, by Adi Dassler—a cobbler who pioneered spiked athletic footwear—Adidas has evolved from a localized shoe factory into a global sportswear titan. Rooted in the belief that "Through sport, we have the power to change lives," the brand balances high-performance athletic gear with a dominant presence in street culture.
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