Baby Milo product data

Introduced in 1999 by A Bathing Ape (BAPE) founder Nigo and designer Mankey, Baby Milo emerged as a playful counterpoint to the brand's gritty, military-inspired streetwear. The character—a cute, pop-art-leaning monkey inspired by the classic film Planet of the Apes—quickly became a cultural phenomenon in the early 2000s hip-hop scene, championed by figures like Pharrell Williams and Kanye West. Today, Baby Milo operates as a robust lifestyle and diffusion brand under the BAPE umbrella, offering everything from graphic tees and hoodies to plush toys, pet accessories, and home goods.

Products indexed: 116
Founded: 1999
Origin: Japan
Price tier: Premium

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