Catalog coverage · bebeautiful.us

B.E.A.U.T.I.F.U.L. product data

Founded in 2018 in Los Angeles, b.Eautiful is a streetwear label dedicated to bridging Western fashion with authentic Japanese culture. The brand was established to counter the oversimplification of Japanese aesthetics in the West—moving beyond familiar tropes to highlight underappreciated artists, designers, architects, musicians, and filmmakers from Japan.

Products indexed

7

Founded

2018

Origin

United States

Price tier

Contemporary