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Founded in 2002 in Boulder, Colorado, Crocs was originally conceived by three friends as a practical, waterproof boating shoe. The brand’s signature clog, made from the proprietary closed-cell resin Croslite™, quickly transcended its utilitarian origins to become a global phenomenon celebrated for its unparalleled comfort and distinctive, polarizing design. This unique material makes the shoes lightweight, buoyant, and odor-resistant, forming the foundation of the brand’s comfort-first appeal. Central to the Crocs identity is the concept of personalization through Jibbitz™, small charms that fit into the ventilation holes of the clogs, allowing wearers to customize their footwear.
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