Catalog coverage · thewaltdisneycompany.com

Disney product data

Founded on October 16, 1923, by brothers Walt and Roy O. Disney, the Disney brand evolved from a small animation studio into a dominant force in global entertainment. Headquartered in Burbank, California, its identity is rooted in unparalleled storytelling, which serves as the foundation for its iconic animated films, expansive theme parks, and a vast range of consumer products. The company pioneered the animation industry with technical and artistic innovations like synchronized sound in *Steamboat Willie* (1928) and the first feature-length animated film, *Snow White and the Seven Dwarfs* (1937). These early successes established a signature style of optimistic, family-focused narratives that resonate across generations and cultures.

Products indexed

964

Founded

1923

Origin

USA

Price tier

Mid