Catalog coverage · ethika.com

Ethika product data

Founded in 2001 in San Clemente, California, by Malcolm McCassy alongside action sports stars Travis Pastrana and Ryan Sheckler, Ethika emerged from a desire to create functional, stylish underwear for athletes. The brand is best known for "The Staple," a longer-fit boxer brief designed to prevent riding up during intense physical activity. Rooted deeply in skateboarding, motocross, and hip-hop culture, Ethika has built a loyal following through its bold, vibrant prints and high-profile collaborations with musicians and athletes.

Products indexed

107

Founded

2001

Origin

United States

Price tier

Mid