Catalog coverage · skims.com

everyday cotton product data

Launched in 2026 as an expansion of Kim Kardashian and Jens Grede’s shapewear empire SKIMS, Everyday Cotton represents the brand’s evolution into premium natural-fiber basics. Rooted in the founders' vision of inclusive, body-adapting essentials, the collection strips away frills in favor of pure function and comfort. The line features a curated selection of unlined bras, bralettes, and underwear crafted from a breathable blend of 90% cotton and 10% elastane, designed to offer a soft, barely-there feel for daily wear.

Products indexed

60

Founded

2026

Origin

United States

Price tier

Contemporary