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Catalog coverage · niceclothes.shop
Founded in August 2020 by Ryan 'Bucks' Hughes, Nice is a minimalist streetwear project rooted in the idea that "nice people deserve nice things." The brand emerged with a focus on simplistic fashion choices, offering comfortable, everyday apparel that leans toward an unbranded aesthetic. Its inaugural drop featured a signature yellow passionfruit logo on black Champion-crafted crewnecks and hoodies, symbolizing a "nice soul behind the wearer."
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